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Tag: Trade Show

Super Booth 2025 Booth o243

In May 2024, The MIDI Association (TMA) undertook significant activities in Berlin that included a groundbreaking industry meeting and participation in Super Booth 2024.

First DAW Working Group Meeting (Berlin 2024)

A picture of the DAW WG at the Native Instruments Office May 2024

The TMA hosted a three-day DAW Working Group summit at the Native Instruments office in Berlin (May 2024). This was the first meeting of the group and brought together top companies to address MIDI 2.0 implementation in DAWs and plugins . During this session, the attendees discussed solutions for supporting multiple plugin formats and easing MIDI 2.0 adoption.

A key outcome of the meeting was an agreement to develop open-source “MIDI-CI helper” software under a permissive MIT license – essentially a toolkit to translate MIDI 2.0 messages (e.g. Profile data like Orchestral Articulation, MPE, Piano) into each plugin’s native format . This closed-door working session was a pivotal event where the major announcements above were formulated and agreed upon.

This collaboration aims to help plugin developers support MIDI 2.0 features without needing deep MIDI 2.0 or MIDI-CI expertise .

TMA also revealed work on a DAW Control Profile, a new MIDI 2.0 standard under development. This forthcoming profile is intended to replace proprietary DAW control protocols (like Mackie Control and Logic Control) with a true open industry standard for controlling DAWs via external hardware/software . The announcement signaled an important step toward standardizing how controllers communicate with all DAWs, improving interoperability for performers and producers.

Meeting at the Berlin Offices of Ableton in May 2025

The DAW WG has been meeting online every week for the past year. This year before Super Booth 2025, we will be holding a MIDI Association members only meeting at the Berlin offices of Ableton. We often say The MIDI Association has two super powers.

First, we can bring Apple, Google and Microsoft together and agree to implement MIDI 2.0 in their operating systems.

Second,, we can bring the four major companies that develop plug-in formats (Apple AU, AVID, AAX, Bitwig Clap and Steinberg VST 3) and get then to agree on a strategy for enabling MIDI 2.0 support for all those plug-in formats.

Over 30 developers from Ableton, Apple, Avid, Bitwig, Focusrite, JUCE, Microsoft, Native Instruments, Roland and Yamaha will gather for an intense working and coding session on May 6 and 7.


The MIDI Association Booth o234 at Super Booth

This year The MIDI Association will have it’s own booth at O234. It is in the hallway close to Ableton, Moog, Sequential and Oberheim so please come visit us.

Andrew Mee, Technical Standards Board Chair, Athan Billias, Executive Board Member and Mike Kent, Executive Board Member and Chair of the MIDI 2 Working Group will be there to answer questions. There will be demonstrations of the latest Windows driver, working prototypes of the UDP Network Transport and new member Waldorf’s Iridium synth that supports MIDI 2.0.

There are also tons of MIDI Association companies and Super Booth 2025.

Here is a list with Super Booth locations and links to the companies websites.


MIDI Association Companies At Super Booth 2025

Company NameDescriptionBooth Location
Ableton Creators of Live, Push, and Link technology. Leaders in live electronic performance and production software.Booth o250
Ashun Sound Machines (ASM) Synth innovators behind the Hydrasynth series with polyphonic aftertouch and wave morphing.Booth h205
Bitwig Creators of Bitwig Studio, a flexible DAW bridging modular concepts and modern production workflows.Booth Z105
Embodme Developers of sensitive gesture-based music control technologies, including the Erae Touch.Booth Z301
ArturiaMakers of analog emulation software and synths like the MicroFreak and PolyBrute.Booth W200
Korg Famous for Minilogue, Volca series, Wavestate, and classic synths from the MS-20 to Kronos.Booth W404
Expressive E Innovators of expressive MIDI controllers like the Touché and Osmose keyboard.Booth W122
Genki Instruments Creators of the Wave ring controller, enabling wireless expressive gestures for music.Booth Z170
ICON MIDI and audio interface specialists offering control surfaces for studio and live use.Booth Z282
iConnectivityMakers of MIDI/audio networking hardware like PlayAUDIO12 and mioXL.Booth Z283
IntellijelRenowned Eurorack modular brand known for performance modules like Metropolix and Planar.Booth Z131
Modal Electronics Synth pioneers behind the ARGON8 wavetable synth and COBALT8 virtual analog synth.Booth W332
Moog Music Legendary creators of the Minimoog, Grandmother, Matriarch, and modular systems.Booth W300
Native Instruments Makers of Komplete, Maschine, and Traktor – major players in music production software.Booth W310
NonLinear Labs Creators of the C15 synthesizer, focused on expressive, hands-on performance control.Booth H101
Novation Creators of Launchpad, Circuit, and Summit synths bridging performance and studio control.Booth W314
Oberheim Historic synth brand known for OB-X, SEM, and the new OB-X8 analog synth.Booth W312
Polyend Polish developers of unique gear like the Tracker, Play, and Medusa (with Dreadbox).Booth W336
Sequential Founded by Dave Smith, creators of iconic synths like the Prophet-5 and OB-6.Booth W308
Steinberg Pioneers of the Cubase DAW, VST plugin format, and other groundbreaking audio technologies.Booth W405
Teenage Engineering Known for the OP-1, Pocket Operators, and quirky but powerful electronic music tools.Booth W301
Waldorf MusicGerman synth company famed for Blofeld, Iridium, Quantum, and wavetable synthesis.Booth W315
Yamaha Music Europe GmbH Makers of the Montage synth, MODX, classic Motif series, and a wide range of instruments.Booth W400
Entropy and Sons Boutique modular synth company known for experimental sound modules and designs.Booth o250
Eternal Research Experimental musical interfaces blending acoustic and digital synthesis approaches.Booth W210
Groove Synthesis Makers of the 3rd Wave wavetable synth, modernizing the classic PPG-style sound.Booth W315
Intuitive Instruments Developers of the Exquis, an expressive MPE-capable pad instrument and controller.Booth Z211
Melbourne Instruments Creators of the NINA synthesizer with motorized, recallable control knobs.Booth Z201
Playtronica Creators of Playtron, transforming everyday objects into musical instruments via touch sensors.Booth o220

Links To Exhibiting Companies Websites


Music Tectonics Conference at the Annenburg Beach House

Music Tectonics features MIDI Association companies at Creators Fair

PR firm Rock Paper Scissors, Inc. explores the new terrain at the epicenter of music and technology through their PR and marketing services as well as the Music Tectonics Conference, podcast, online events, and in-person meetups.
 
Everything Music Tectonics does explores the seismic shifts that shake up music and technology the way the earth’s tectonic plates cause quakes and make mountains. 

Rock, Paper, Scissors

On October, 23, 2024, Rock , Paper, Scissors hosted a creators fair at the at the Annenberg Beach House in Santa Monica. Rock, Paper, Scissors has been working with The MIDI Association for the last few years and at NAMM 2024 hosted an innovation meetup at The MIDI Association booth.

There were a lot MIDI Association companies at the Creators Fair event.

We also got to connect with a whole bunch of students from the Riverside City College Music Industry Club including club president Harley Glenn. Professor Jenny Amaya provides tons of students ( last year we had 60!) to help with our MIDI Association NAMM booth. One of the outcomes of yesterday was getting artiphon, Audio Modeling, Caedence, Geoshred and Robkoo to provide gear for the RCC Music Industry Club so they can start rehearsing for an all MIDI band performance at NAMM.

Music Industry Club (MIC)
The purpose of this organization shall be to offer its members the opportunity to gain knowledge, insights, experience, and artistic development in the music industry and community.

Riverside City College

Roland

Roland had a booth showing off their newest samplers and had a Roland Showcase – Sampling Techniques with Jay Ybarra ft. the P-6 & the SP-404MKII.

We were just in Shanghai with Buchla artist TamiX and then got to to meet up with Peter Nyboer from Buchla at the Creators Fair.

Buchla

Blipblox

MIDI Innovation Award entrants, BlipBox was there.

Artiphon

Adam McHeffy from Artiphon did a presentation on the new Orba 3.
https://artiphon.com/products/orba-3

Adam also did an interview with Seids, who works with a lot of MIDI Association companies including Apple Logic and Focusrite.

Dawn Audio

Diego Pinzon, from Dawn Audio was there and we also got a chance to meet co-founder, Mandy Ortiz. We spend a lot of time catching up on the DAW working group activities and the MIDI In Music Education Initiative.

Dawn Audio Logo
Athan Billias and Diego Pinzon from Dawn Audio
Athan Billias and Diego Pinzon from Dawn Audio.
Mandy Ortiz, co-founder of Dawn Audio
Mandy Ortiz, co-founder of Dawn Audio

Eternal Research

Another MIDI Association member and Innovation Awards entrant Eternal Research was displaying their Demon Box at the Creator Fair.

Demon Box MIDI Innovation Awards 2024

Demon Box Demo at Music Techtonics 2024

Art and Logic and Whirled Notes

We also got to catch up with MIDI Association members Andrew Sherbrooke from Art and Logic and Scott Barkley from Whirled Notes.

Crazy Pants, MIDI Hoodie and MIDI Hat

At the very end of the event, we ran into the organizer, Dmitri Vietz from Rock, Paper Scissors and one of the artist who gave a talk at the event, Ricky Tinez. Ricky was wearing his MIDI hoodie from his website.

Crazy Pants (that’s Dmitri’s nickname), Ricky Tinez in his MIDI Hoodie and Athan Billias with his MIDI hat at the Music Tetronics event.

Already looking forward to next year’s Music Tectonics

This was a really well produced event with tons of great content, lots of music tech start ups and of course a lot of creators who love MIDI.

We are planning on an event with Rock, Paper, Scissors at NAMM 2025 as they are in The MIDI Showcase.

We have even started planning for next year’s Music Tectonics event because it was such a great event in a stunning location.

A man in glasses speaks into a microphone while giving a presentation on traditional keyboard design, standing beside a laptop with a diagram labeled Velocity projected on a screen behind him.

Chinese Musical Instrument Association (CMIA), The MIDI Association and The Future Music Technology Committee

The MIDI Association and the Chinese Musical Instrument Association (CMIA) have always had a close and mutually beneficial relationship. We have met every year for over decade to discuss the evolving state of the musical instrument industry with CMIA.

The important role that organizations like CMIA and NAMM play in shaping the future of the Musical Instrument Industry cannot be ignored.

During the pandemic, we actually deepened our relationship with the CMIA by providing people in China with virtual events about new MIDI products and specification hosted on The MIDI Association’s internal communication’s platform MIDIable and iframed on Music China’s WeChat channel.

Last year when we could finally return in person to Music China, we signed the 2023 Shanghai Consensus Agreement between CMIA and The MIDI Association.

Shanghai Consensus 2023

Last year (2023) both sides agreed that over the past years, the China MIDI musical instrument industry has maintained smooth communication and multi-dimensional cooperation between CMIA and TMA and agreed to further cooperation in order to:

  • Stimulate MI industry development
  • Boost trade shows and industry events
  • Establish mechanisms for efficient exchange of information and data
  • Foster industry technology innovation

The MIDI Association’s success at Music China 2024 is directly attributable to the support we received from CMIA and from Shanghai Intex, the company that runs the Music China trade show.

Here is a statement by Wang Shicheng from our 2024 meeting at Music China .

As the cornerstone of modern digital music, the development of MIDI technology has a far-reaching impact on the future development of the entire electro-acoustic instrument industry.

The International MIDI Forum will help more people understand and master MIDI technology through the promotion of advanced MIDI technology and application technology lectures, roundtable forums and other activities, lower the threshold for music production, and enable more enthusiasts to participate in music creation.

There are a considerable number of music performance groups in China, and MIDI technology and products have great development potential in the Chinese market. The participation and contribution of the Chinese MIDI industry has played a positive role in promoting the development and growth of the international MIDI industry.

In the next step, the organizers of the exhibition will continue to increase resource support for MIDI international exhibition areas, forums, activities, roadshows and other theme activities to attract more international MIDI companies to participate in the exhibition in China.

The MIDI Association and the Japan Music Electronics Industry Association are welcome to strengthen exchanges with the Chinese MIDI industry in product manufacturing, design, branding, technology development and innovative research and development to achieve mutual benefit and win-win results.

WANG SHICHENG

PRESIDENT, THE CHINESE MUSICAL INSTRUMENT ASSOCIATION
Meeting between CMIA, AMEI and The MIDI Association at Music China 2024

Wang Shicheng emphasized that the International MIDI Forum plays an important role in promoting technological development, promoting industry exchanges, popularizing education and integrated development.

“We should make full use of the industry platform of the Shanghai International Musical Instruments Exhibition, work together with the international MIDI industry in an open and cooperative manner, and continuously enhance China’s voice and influence in the global application of MIDI 2.0 technology”.

The 2024 Future Music Technology and International MIDI Technology Development Forum

On October 12, the 2024 Future Music Technology and International MIDI Technology Development Forum was held during the Shanghai Musical Instruments Exhibition.

The entire series of activities includes international project roadshows, keynote speeches, special discussions, and roundtable forums. They are rich in content and novel in form. They deeply analyze the latest developments and future trends of current international MIDI technology and the market, and provide in-depth communication opportunities for professionals and MIDI enthusiasts.

The event was hosted by the China Musical Instrument Association and Shanghai Intex Exhibition Center Co., Ltd., organized by the Association’s Future Music Technology Committee and other organizations, and strongly supported by The MIDI Association and AMEI.

The event brought together key MIDI companies in the US, China and Japan, including Zhao Ping, Chairman of Jiangsu Yinfei Technology, Ge Xinghua, General Manager of Medeli Electronics (Shanghai) Co., Ltd., Zhao Yitian, Chairman of CME Co., Ltd., Cao Qiang, Deputy General Manager of Changsha Hotone Electronic Technology, and heads of international MIDI industry leaders such as Focusrite, Amenote, Midiable, and MIDI PLUS.

Check Out Our Full Article On The 2024 MIDI Forum

Accessible Musical Instruments In The 2025 MIDI Innovation Awards

Three of the five winners of the 2024 MIDI Innovation Awards were clearly focused on accessibility -the Arcana Strum, the UniMIDI hub from Audio Modeling and GEP Contraption. In the 2025 MIDI Innovation Awards, there were 13 entries devoted to accessibility. Click on the button below to see them all or click on the images…

Continue Reading Accessible Musical Instruments In The 2025 MIDI Innovation Awards


CMIA/MIDI Innovation Award Roadshow

One of the most interesting activities organized by CMIA and The Future Music Technology Committee was the MIDI Innovation Award roadshow.

MIDI Association companies from overseas were invited to do presentations to Chinese companies and organizations. Some of the companies were looking for distribution, some were looking for exposure in the Chinese market and some were looking for possible OEM partners.


Amenote and Azoteq showed off a unique keyboard technology that is really suited to developing MIDI 2.0 products


Audio Modeling was looking to develop relationships with universities to expand their presence for SWAM instruments in the education market.


Arcana was looking for possible OEM partners to help them reduce costs to make the Arcana Strum more financially accessible.


Sergey Antonovich was looking at several different collaboration possibilities for his two projects- the Flex Accordian and the Party Maker.

Sergey Antonovich was looking at several different collaboration possibilities for his two projects- the Flex Accordion and the Party Maker.


The Chinese Music Instrument Association, The MIDI Association, The Association of Musical Electronic Industries (Japan) and The Future Music Technology Committee all believe that the future of the musical instrument industry is digital.

We are all committed to working together to create more expressive and more inclusive digital musical instruments with a goal to make more more music makers and ensure that music and music education continues to be a vital part of people’s lives.

Music Tectonics Conference

Picture of Santa Monica Pier 2023 Music Tectonics event

Music Tectonics Conference
October 22-24, 2024
Los Angeles, CA

Our friends at Rock , Paper, Scissors have announce that Tickets are on sale for the 2024 Music Tectonics conference! Music Innovators meet at Music Tectonics to connect and share ideas about the seismic shifts in technology that continue to rock the music business.

The 2024 Conference takes place October 22-24! 

Mark Mulligan and Tatiana Cirisano of MIDiA Research return with a keynote debate packed with data and insights on the future of music! See the growing speaker roster for more.

Join the music innovators in Santa Monica, California in the beautiful beachside places people loved in 2023, including the Santa Monica Pier Carousel and the Annenberg Beach House!

The Music Tectonics conference is focused on startup companies looking to pitch their ideas to investors and tickets are limited (there are only 67 left). Tickets are $350 until October 8th and then go up to $499.

However if you are a musician or creator who wants to check out Music Tectonics, start with the new Music Tectonics Creator Fair, a parallel event on October 23. There are tickets available between now and October 8th for $25 that go up to $100 on that date.

NEW FOR 2024: Music Tectonics Creator Fair!

The Music Tectonics Creator Fair invites musical creators of all stripes to:

Play some of the coolest new musical instruments like the OrbaChordaDemon BoxBlipBloxMyTracks, and the latest inventions from AlphaTheta and Roland.

Watch instrument showcases on stage to get performance tips

Hear from music influencers like SEIDS on how they craft their career with social videos

Meet brands including RolandAlphaTheta (with Pioneer DJ), ArtiphonBandLabBlipBloxEternal Research, and more

Be the first to try out their products including FeetureMusic.AIFind Your Friends, WalkThruMusic, Beatoven, and more

Connect with other artists and video creators!

The Creator Fair happens parallel with the 6th Annual Music Tectonics Conference beachside and poolside in beautiful Santa Monica! 

All of this for $100!

Pre-registration required! Discounts available for educational organizations and groups​

Get in for $25 if you buy by Oct 8!

See all the options by clicking on the link below.


AES 2024

Lee Whitmore, Chair of the MIDI In Music Education initiative will be there in his role a VP of Education for Focusrite and Steve Horowitz, Chair of the Interactive Audio Special Interest Group will be giving several talks on Game Audio.

There are a number of MIDI Association companies who have booths at AES.

Avid, Eternal Research (makers of MIDI Innovation Award contestant Demon Box), Icon Pro Audio and Juce’s parent company Pace will be at the show.

AES 2024

The MIDI Association will be participating in the Audio Engineering Society 2024 which happens October 8-10 at the Jacob Javits Center In New York City.

While a large group of MIDI Association members will be on planes headed to Shanghai for Music China, another group of MIDI Association members will head to the Big Apple to represent The MIDI Association at AES.

Lee Whitmore, Chair of the MIDI In Music Education initiative will be there in his role a VP of Education for Focusrite and Steve Horowitz, Chair of the Interactive Audio Special Interest Group will be giving several talks on Game Audio. Here are some topics lead by Steve Horowitz and then a few others by Micheal Bierylo, fomr Berklee College of Music that would be of interest to MIDI Association members.

Get Smart! – Everything you wanted to know about game audio education but were afraid to ask!Steven Horowitz, Dafna Naftali, Alistair Hirst
Take the Blue Pill-Interactive and Adaptive Music In the 21st centurySteven Horowitz
The Technical Legacy of Dr. Robert MoogMichael Bierylo, Steve Dunnington
Expressive Control in Electronic InstrumentsMichael Bierylo, Jesse Terry, Richard Graham
AI in Electronic Instrument DesignMichael Bierylo, Akito van Troyer
Sustainability in Music Technology ManufacturingMichael Bierylo
New Directions in Modular Synthesizer DesignMichael Bierylo

There are a number of MIDI Association companies who have booths at AES.

Avid, Eternal Research (makers of MIDI Innovation Award contestant Demon Box), Icon Pro Audio and Juce’s parent company Pace will be at the show.

Step into a world of audio innovation and inspiration at AES Show 2024 NY, the flagship event of the Audio Engineering Society. This annual gathering unites over 10,000 audio professionals, enthusiasts, and exhibitors from around the globe. Whether you’re a seasoned expert, a novice, or a student, the AES Show provides a platform for collaboration, discovery, and learning.

Audio Engineering Society

Below are the prices for attending AES which include a ticket just for exhibits which is quite reasonable.

Pricing for AES Tickets

ADC Talk in the main hall

Audio Developers Conference 2024

Announcing Audio Developers Conference 2024

The 10th Audio Developer Conference (ADC) returns in 2024 both in-person and online in a new city, Bristol, UK.

The in-person and online hybrid conference will take place 11-13 November 2024.

Talks at ADC range from audio research, to professional practices, to standards in audio development, as well talks about application areas and career development. Experimental projects are welcome. 

ADC Talk about AudioKit v5

Topics include, but are not limited, to:

  • Digital Signal Processing
  • Audio synthesis and analysis
  • Music technology, DAWs, audio plug-ins
  • Game audio
  • 3D and VR/AR audio
  • Creative coding
  • Other applications of audio programming (e.g. telecommunications, multimedia, medicine, biology)
  • Design and evaluation of audio software and hardware systems
  • Programming languages used for audio development (e.g. C++, Rust, Python)
  • Software development tools, techniques, and processes
  • Performance, optimisation, and parallelisation
  • Audio development on mobile platforms
  • Embedded, Linux, and bare metal audio programming
  • Low-latency and real-time programming
  • Best practices in audio programming
  • Testing and QA
  • Educational approaches and tools for audio and DSP programming
  • Planning and navigating a career as an audio developer
  • Other relevant topics likely to be of interest to the ADC audience

The MIDI Association and ADC

The MIDI Association is a community sponsor of Audio Developers Conference and several MIDI Association companies are paid sponsors of the event.

ADC is run by PACE Anti-Piracy Inc., an industry leader in the development of robust protection products, and flexible licensing management solutions. PACE acquired JUCE a few years ago.

JUCE is the most widely used framework for audio application and plug-in development. It is an open source C++ codebase that can be used to create standalone software on Windows, macOS, Linux, iOS and Android, as well as VST, VST3, AU, AUv3, AAX and LV2 plug-ins.

Several MIDI Association companies are sponsors of Audio Developers Conference including Gold Sponsors Juce and Focusrite, Silver sponsor Avid, and Bronze sponsor Steinberg.

Franz Detro from Native Instruments will be doing a talk introducing ni-midi2, a modern C++ library implementing MIDI2 UMP 1.1 and MIDI CI 1.2 and also the open source software available on MIDI2.dev.

Description of Franz Detro's talk introducing NI-MIDI2 at ADC

Franz is on The MIDI Association Technical Standards Board and an active participant in the MIDI 2.0 Working Group, the DAW working group which is working on open source software for how plugin formats including Apple Audio Units, Avid Audio Extension, Bitwig CLever Audio Plug-in, and Steinberg VST3.

He will be available at ADC to answer questions about MIDI 2.0 and The MIDI Association. The Interactive Audio Special Interest Group (Tom Poole from JUCE is on the IASIG steering committee) will hold an online meeting during ADC.

The MIDI Association will have both in person and on line representation at ADC and ADCx Gather.

The ADCx Gather one-day online event is free and open to everyone in the audio developer community (registration required). ADCx Gather is hosted in Gather.Town, a browser-based virtual online platform that allows attendees to interact and collaborate in real-time.

ADCx Gather takes place on the 1st of November starting at Noon UTC.

Registration for this event has not yet started. Sign-up for the ADC  newsletter and be the first to know when ADCx Gather attendee registrations begin.

Tickets for ADC

There are different tickets available for ADC with in person tickets for corporate, individual, academic and also the same categories for online participation.

Super Booth 2024 webinar

Week 3 of May is MIDI Month, we will be in Berlin at the Native Instruments offices having meetings of the DAW working group which is looking the details of how DAWs will handle MIDI 2.0 and then do a live webinar from Super Booth on Saturday, May 18 at 10 am Pacific, 1 pm Eastern and 5 pm GMT  also on https://midiable.com/MIA.

MIDI at CES 2023


The MIDI Association and MIDI Association members were at CES in Las Vegas

The MIDI Association has had a long relationship with CES as an Affiliated Association.   

CES helps to support organizations that maintain technical standards like MIDI. 

At the 2023 CES show, there were a number of MIDI Association companies that also participated in the show. 

In fact, PTZ Optics and Roland both won best in show prizes.  Here is a quick wrap up of MIDI at the CES Show 2023. 


Major Trends-Games In Cars

At the last Game Developers Conference, we hosted a panel on the possibilities of games in automobiles and at this CES, Reuters confirmed that this was indeed a growing industry trend. 


...

Got game? Automakers show off in-car entertainment options at CES | Reuters

What started out as a novelty offered by Elon Musk to Tesla owners has turned into table stakes in the next generation of electric vehicles.


The MIDI Association Booth


At our MIDI Association booth, we featured a wide variety of MIDI controllers which drew a lot of attention. 

BLE controllers like the Genki ring, the Oddball and the SOM-1 attracted interest because they showcase how small, yet powerful MIDI devices can be. 

The Novation Launchpad and Embodme Arae Touch always intrigue people because of their unique designs and colorful flashing displays. 

But perhaps the product that got the most attention was the Protozoa because of its Open Source design based on an affordable and available Pico chipset and of course because of its MIDI 2.0 capabilities. 

During the show we were able to meet with tons of people who used MIDI every day and many developers who expressed interest in participating in the MIDI Innovation Awards 2023. 


Analog Devices


Analog Devices MIDI 2.0 A2B Demo at CES 2023

Analog Devices was showing working prototypes of MIDI 2.0 over A2B.  A four piece band was connected together for both audio and MIDI by inexpensive cabling. 


Embodme

Embodme was not only showing their Erae Touch MIDI Controller (which is already running MIDI 2.0 UMP messages internally), but a brand new technology called Super Iris targeted at the growing digital advertising market. 

You can now interact safely with contact-free hovering technology. This is ideal for input devices used in medical, industrial, and public facilities applications such as automatic check-in machines, automatic ticket dispensers, vending machines, ATMs, and elevators. Prevent the spread of viruses while engaging customers to use Self Check-in Kiosks.

by Embodme


PTZ Optics

PTZOptics was showing off their MIDI controlled Pan Tilt Zoom  cameras and also won a Best In Show award from VideoMaker for their PTZOptics Studio Pro. 


...

CES 2023: PTZOptics Studio Pro wins Best Webcam – Videomaker

The PTZOptics Studio Pro is a big upgrade from standard web cameras. Design for streamers and creators, it offers 1080p video at 60 fps.


Roland


Roland had a large, impressive booth at the very front of the Central Hall.  They displayed a wide range of products, but we’ll focus on a few of the standouts.  

Roland’s 50th Anniversary Concept Piano

Roland showed a 50th Anniversary Concept Piano complete with Drone Speakers! 


...

Soaring Sound: Meet the Piano of the Future, the Roland 50th Anniversary Concept Piano – Roland Articles

Stunning and adventurous, Roland’s 50th Anniversary Concept Piano combines sound, design, and connectivity into an instrument of the future.


Bridge Cast Dual Bus Audio Mixer for Gaming

Take online gaming sound to the next level with BRIDGE CAST, your all-in-one solution for premium livestream audio. This customizable desktop hub is packed with secret weapons to take out the competition, including dual sound mixes, vocal transformer effects, music playback, sound effects, and support for a broadcast-grade mic and headphones. In the heat of the battle, BRIDGE CAST ensures that your audio is always as epic as your gameplay.

by Roland

The Bridge Cast also won a Best In Show award from Videomaker. 


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CES 2023: Roland BRIDGE CAST wins Best Mixer – Videomaker

Roland announced their new BRIDGE CAST dual bus gaming mixer at CES 2023 for livestreamers looking to up their stream game.


Kicking off the 40th Anniversary of MIDI

CES was a perfect way to kick off the year long celebration of the 40th anniversary of MIDI. 


MIDI Rocks the Park at the CES 2018 Intel® Pre-Show

MIDI (the Musical Instrument Digital Interface) was an integral part of the Intel CES 2018 Keynote “Rock The Park” pre-show entertainment.

The pre-show started with the world’s first Data only band, Algorithm and Blues. Want to guess what kind of data it was? 

MIDI, of course ! 

Using Intel’s Intel® RealSense™ Technology, a band performed without any physical instruments using only sensing technology to trigger MIDI notes and contoller data.  Musical Director Kevin Doucette performed on what is affectionately known as “the Dragon Fly” which can use positional sensing to send different MIDI CC messages.

Performers danced on a giant musical keyboard on the stage of the Monte Carlo Park Theatre to trigger MIDI notes.  

Kevin played a Yamaha DCF4 Disklavier sending MIDI data in real time to an Intel Movidius Neural Compute Stick™ where AI algorithms processed the data and created new MIDI notes that were played by two 80 ft. tall avatars named Ella and Miles. 

Indeed, MIDI rocked the Park as the MIDI Association was credited in the playbill for helping to make the Intel CES Keynote pre-show possible.  

So why is MIDI, a 35 year old protocol that was first adopted in 1983, still alive and well and the perfect fit for future-forward AI music applications? 

The Musical Instrument Digital Interface (MIDI) is an abstract data representation of a musical performance and the industry standard way to connect digital musical instruments to computers and processors. Record a trumpet in audio and you simply have a recording of a trumpet. Record a trumpet performance in MIDI and after the fact, you can change the trumpet into a trombone, a guitar or a piano or change the key and timing of the notes. This flexibility for rendering and processing is perfect for AI applications and one of the reasons MIDI continues to be a major force in modern music production. MIDI lends itself to innovative data manipulation and real-time musical interactivity whether that is by people using unique new multi-dimensional physical controllers or by AI applications (or both).

In 2018, MIDI is poised to be at the musical center of a data-driven world of voice assistants, AI, advanced sensors, drones and robotics. Music AI may still be in its infancy, but in the next few years, we anticipate an explosion of music AI applications utilizing MIDI. 

2018 Intel CES Pre Show Video

 The first 12 minutes is all music driven by MIDI data!

Intel drones perform in sequence with the Fountains of Bellagio 

The Intel Shooting Star drones weren’t controller by MIDI (yet!), but the Bellagio Fountains have always been controlled by MIDI Show Control so the fountains can spray and play in time with the music. 

From the Monte Carlo Park Theatre to the Fountains at the Bellagio, MIDI was behind some of the biggest events at the 2018 CES

The MIDI Association at CES 2016

​We were really surprised to see so much MIDI activity at the Intel booth at CES 2016. There were two presenters on their main demo stage that have direct connections to The MIDI Association. 

DJ RaviDrums was there showing off the combination of a DJ MIDI controller and electronic drums with sophisticated video processing

Ravi is always at the cutting edge of tech, check out a short bit of his performance here. 

Intel has also been working on some very interesting MIDI Controllers with Kevin Doucette and AJ Rahman (who was the composer for Slum Dog Millionaire). 

There is a lot of MIDI going on at the Intel CES Keynote as many of the performers are wearing Curie sensors and triggering sounds via MIDI. 

You could try it out of yourself at the Intel booth where there were people strapping on Curie sensors and playing ari drums all throughout the 4 days of the show.

MMA at 2013 International CES – January 8-11, 2013

​This year at CES we previewed our MIDI Makes Music promotional campaign, sponsored by a coalition of leading industry companies and organizations including, Roland, Yamaha, Gibson, Fishman, Dave Smith Instruments, Korg, Dream, Mediamation, NAMM, AES, Keyboard Magazine, Electronic Musician Magazine and Robertson Communications.

MMA CES Booth 2013

Our booth featured graphics and handouts explaining that MIDI is a Grammy®-winning technology that enables people to use electronic musical instruments along with computers and mobile devices to compose, record, notate, arrange, perform and learn about music.

We also displayed our new “MIDI Makes Music” introductory video about the past, present, and future of MIDI technology. The video describes how MIDI was developed in 1983 and how it has become ubiquitous in music creation and production over the past 30 years.