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MIDI 2.0 logo in Dezeen’s top ten rebrands of 2021


Dezeen names top rebrands of 2021 and lists Facebook’s Meta, Volvo and the Whitehouse along with MIDI 2.0

Dezeen is the world’s most popular and influential architecture, interiors and design magazine, with over three million monthly readers and six million social media followers.

Pentagram makes this list again with its brand identity for Musical Instrument Digital Interface (MIDI), the global standard that allows digital musical instruments to talk to each other.

Yuri Suzuki, a musician and Pentagram partner, worked with the graphic designer and partner Sascha Lobe on the update. The logo, which looks like an abstract letter M, replaces its previous wordmark and follows the 2020 release of MIDI 2.0, the first major update of the standard in over 35 years.

by Dezeen




For more information, check out the full articles at the links below. 


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Dezeen’s top 10 rebrands of 2021

As part of our 2021 review, we look back on a year of rebrands including Facebook changing its name to Meta and Volvo adopting a flat logo.


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Pentagram designs “future-proof” sonic logo for digital music standard MIDI

MIDI, the global standard that allows digital musical instruments to communicate, has a new brand identity based on sound waves designed by Pentagram.